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Once you recognize that you must have a blueprint for creating a lucrative list building campaign, you can begin to build the foundation for that list building. Remember, you cannot do this until you have chosen the direction you want your list to take.

At this point, I am assuming that you want to make money off your list. I am assuming that one of your primary goals is to monetize your list. And maybe monetizing your list is a goal, but it is not a primary goal for you. And that is okay, as long as you recognize that. Your list will probably make you money, but probably not as much money as someone who is building a similar list with making money as the primary goal.

One of the things that is most important when you are building your list is deciding what is the niche which you want to dominate.

You might ask, well what if I don t want to limit my list to a specific niche? Well, that is okay too, but it is unlikely that you will make as much money with a list that is not tightly niched than if you build a tightly targeted niche list.

The reason is that when you have a tightly targeted niche list, you can more effectively target the emailings you do to that list.

For example, if you have a list of pet owners, you can alternatively send out emailings promoting dog products and cat products.

You will make sales of both dog products and cat products to that list. However, if you had split that list in half, with dog owners on one minilist and cat owners on another minilist, you would be able to make more money. Why, because if the only offerings you made available to the lists were dog products to the dog owners list and cat products to the cat owners list, you would be able to make twice the offerings of products to each list - yielding something like twice the sales as if you only had one list.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Sean Mize is a full time internet marketer who has written over 400 articles in print and 8 published ebooks.

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